Common Place:
Interview with Jaime Ruiz Martínez






Jaime Ruiz Martínez is an artist, researcher, and educator born in Oaxaca in 1985. In his multifaceted career, he uses art to explore and advocate for a more inclusive world. In this conversation, we trace Jaime’s artistic journey from his home state, Oaxaca, where he founded the community-driven project Lugar Común, to Mexico City, where he worked as head of Education and Public Programs at the Tamayo Museum. We also discuss his impressions of Hong Kong, where he did a residency at the Asia Art Archive, and his thoughts on contemporary art’s capacity to foster cross-cultural exchange.





[Photographer]
Joyce Lanxin Zhao


[Interviewer]

Chunzi Wu
Leo L

[Editor]
Allen Young


07 OCT 2024



Lugar Común,
Oaxaca





TELL US ABOUT LUGAR COMÚN AND WHAT LED YOU TO FOUND IT.

Lugar Común is a community-based project that’s really connected to the identity of Oaxaca. Oaxaca is in southern Mexico and is one of the 32 states. It’s divided into small districts, which has encouraged many of its communities to take charge of their own governance. This idea of self-organization has been really important to my generation, especially with gentrification affecting Oaxaca. We needed to find ways to push back, and we found answers in self-governance practices. 


Throughout Oaxaca’s history, many artists have developed community-based projects—for example Rufino Tamayo, who founded the museum that bears his name and created spaces for emerging voices. Later artists have continued this legacy, like Francisco Toledo, or like Demián Flores, who launched ‘La Curtiduría,’ an experimental cultural center where I studied. My generation has tended to create projects in less official spaces, in more overlooked neighborhoods, where there isn’t always an established art scene. Tamayo and Toledo’s generations focused on building institutions, while my generation has chosen to question them.



WHAT TYPES OF CULTURAL OPPORTUNITIES OR INFRASTRUCTURE ARE AVAILABLE IN MEXICO’S RURAL AREAS? HOW HAS LUGAR COMÚN SOUGHT TO ADD TO THEM?



Mexico is a huge country, with the U.S. to the north and Central America to the south. Northern regions focus on their ties to the U.S., while the south is more agricultural. This has created a gap between the two regions. My generation experienced a kind of forced migration, chasing the 'American Dream,' and this led to a certain disdain for rural life. Right now, there's an interesting discussion about mezcal: while it brings some economic stability, it also leads to gentrification and damages the land because of monoculture.







Lugar Común is in a small neighborhood where I grew up after my parents moved from the countryside to the city. It’s a self-organized project that creates initiatives to address the needs of the local community. It’s been around for almost 13 years now. One of the most transformative moments was when we received the 2016-2019 grant from Arts Collaboratory, a Dutch organization that supports social initiatives in the Global South. With that grant, we created the Laboratory for Cooperative Cultures ('Laboratorio de Culturas Cooperativas'), a space where anyone could develop a community-driven project. Our goal was to bring the collaborative and self-management practices from rural areas into the city. We saw art as a great way to bring the community together, and during those two years, thanks to the grant, we organized all kinds of activities: reading workshops for kids, gardens, film screenings, waste collection programs, always based on what the community needed. That flexibility was one of Lugar Común's biggest strengths. We didn’t impose our own agenda or take a top-down approach, like many traditional educational programs do.






Group photo of the 'Lugar Común' project; P hotograph courtesy of the artist


IN 2022 YOU TOOK PART IN DOCUMENTA, WHICH WAS CURATED BY THE INDONESIAN ART COLLECTIVE RUANGRUPA. THEIR CONCEPT OF LUMBUNG, A TRADITIONAL COMMUNAL RICE BARN, IMAGINED THE EXHIBITION AS RESOURCES THAT EVERYONE COULD DRAW ON. DO YOU SEE ANY PARALLELS WITH YOUR WORK AT LUGAR COMÚN? I was part of the Notes on Education Residency at documenta 15. There's something really interesting about how these practices are named and understood. At Documenta, Ruangrupa, the first collective to curate the exhibition, brought together people from the so-called Global South, which provided a great chance to reflect on postcolonial processes. It was fascinating to see how, in different parts of the world, self-management systems and even 'communist' thinking were emerging all at once. One key concept in Oaxaca is Comunalidad. It’s a philosophical and poetic term that the Oaxacan anthropologist Jaime Luna coined to describe the collective practices of the Sierra Juárez communities. Comunalidad highlights collective work, known in that context as tequio—which could be seen as similar to lumbung—a kind of unpaid community labor, a cooperative economy that’s key to the rural communities. What’s special about Jaime Luna’s work is that he managed to bring these ancient practices, which are often left out of traditional academic frameworks, into theory. You can find similar ideas in other parts of the world too, such as India, China, or South Africa. They’re a response to colonial or capitalist systems, and they help reinforce the connection to the collective and the ancestral, offering both a critique and an alternative to dominant power structures.



CULTURAL POLICIES IN CHINA STILL TEND TO FOLLOW A TOP-DOWN APPROACH. HOW DOES THIS DYNAMIC PLAY OUT IN MEXICO?
This happens in Mexico too. Many urban and cultural policies just get pushed from the top down, often leaving people out. A good example is the teaching of Spanish, which has led to the decline of many indigenous languages in Oaxaca. This has really made my generation reflect on the colonial legacy. The mezcal example I mentioned earlier shows something similar: when you focus too much on one thing, like monoculture in farming, it creates an environment with little room for creativity. Plant the same crop over and over and eventually the land won't be able to bear any fruit.


Public participation in cultural decision-making also presents its own set of challenges. In the neighborhood where we lived, you had to be of legal age, own land, and be actively involved in the community to have a say in decisions. This left out a lot of tenants and young people. Lugar Común was created as a response to this exclusionary, top-down approach from local or state authorities. One example of this was in our gardens. Urban planning is often the same everywhere, making public spaces feel very generic. Our goal was to create spaces that felt alive and personal, spaces we all imagined together, even though the funding came from the state. We worked hard to make decisions together, even though it took time.

In terms of outside support, the Arts Collaboratory grant marked a big turning point for us. Before we got the grant, we were just an informal group, but it helped us become an NGO and formalize our work. It brought in other more formal groups and NGOs, many of which operate online and don’t have their own physical spaces, which we were able to provide.

DO YOU SEE A CONFLICT BETWEEN YOUR ROLE AS AN ARTIST AND YOUR ROLE AS A FACILITATOR OF COMMUNITY PROJECTS?


Oaxaca has a growing contemporary art market, but it mostly focuses on modern and traditional art, with a lot of emphasis on the land and magical realism. This kind of gentrification has set certain expectations around art, though it has also helped a lot of young artists get their careers going. Additionally, with Francisco Toledo’s passing, there’s been this kind of masculine competition over who will take his place.

Aligning the agendas of visual artists and local community members can be one of the most significant challenges for collaborative projects. Artists usually have their own creative agendas and grants that come with deadlines and goals. This often clashes with the slower pace of community time in Oaxaca, which is more tied to celebrations and rituals, and it leads to some tension. We often deal with frustrations and obstacles since things don’t always go as planned. It’s important to learn how to handle these challenges, because, in the end, what nourishes that plasticity is all the subjectivity of the people involved.






'Jardín Común' project; P hotograph courtesy of the artist



WHAT IS LUGAR COMÚN DOING NOW, AND WHAT ARE ITS PLANS FOR THE FUTURE?










After finishing our fellowship with Arts Collaboratory in 2019, we decided to take a break. We took up the project again in 2021 and created a new space called Jardín Común (Common Garden) with the support of PAC (Patronato de Arte Contemporáneo), where we collaborated with architect Diego Borrell on the design. We built it over two weeks with neighbors, volunteers, and friends. Currently, Lugar Común consists of Naxhielli, Beto, Moi, Wendy, and me. We all grew up in the neighborhood. The most active member is Naxhielli, who joined Lugar Común after graduating from university. Thanks to the support of Arts Collaboratory, we were able to offer her a full-time salary. She is now the project director, which makes me very happy.




Museo Tamayo,
Mexico City






Museo Tamayo;  Source: Internet

In 2019 Ruiz became head of Education at the Tamayo Museum, one of Mexico’s most esteemed cultural institutions. This marked a turning point in his career that brought the challenge and opportunity of integrating the values of collaboration and experimentation he had nurtured at Lugar Común into the demands of a large-scale museum.

TELL US ABOUT YOUR WORK IN PUBLIC EDUCATION AT THE TAMAYO MUSEUM. WHAT ARE YOUR MAIN DUTIES, AND HOW DOES THIS DIFFER FROM YOUR PREVIOUS WORK AT LUGAR COMÚN?














In Latin America, the focus in museology is currently on challenging the colonial roots of museums. I’m interested in critical museology and mediation, and I noticed that issues in the Tamayo museum were a lot like what I saw at Lugar Común. For example, the divisions within the museum staff: from curators to cleaners, the whole team works in the same space but rarely talks. I wanted to create ways for everyone to connect with each other. In 2021, during the pandemic, I created an online miniseries for the museum's 40th anniversary , and in the first episode, we interviewed everyone who makes the museum's operations possible, from a member of the cleaning team to the youngest person on the staff. The episode showed a snapshot of the museum and enabled us to develop new ways to encourage participation and build more inclusive connections.










Within the Education Department, ten years ago the budget was much larger. When I joined, there were nine people on the team, but now there are only three. Back then, we had one director and several workshop leaders who handled activities like guided tours. In 2019, we switched to a model with just project leaders, with each person responsible for specific tasks, such as planning activities for children or building academic partnerships. This gave us leadership in our own areas. Our goal has been to integrate artistic creation into our work, focusing more on education driven by artistic practice, instead of conventional educational methods.

WHAT SOCIAL AND ECONOMIC PRIORITIES GUIDE THE TAMAYO MUSEUM‘S PUBLIC PROGRAMS? HOW DOES THE MUSEUM ATTRACT AUDIENCES AND GENERATE A SOCIAL IMPACT?




At the Tamayo, most visitors are regulars, not people who come by chance. One goal of the program was to create a network to encourage visits from audiences who are usually excluded from museums—for example, by inviting a group from an indigenous community. While there is interest in getting more visits from indigenous communities, there are still many systemic contradictions in the museum's structure that exclude them. It’s a challenge to bridge that gap.

I’ve tried to identify what generates shared value at the Tamayo. To me, the museum's collection is essential, because it brings people together. One example of this was a project in which a piece was taken out of storage, and a curator was invited to research it and write a short essay, which was then translated into indigenous languages. This process involved opening up restricted areas, like the museum's storeroom. We often discuss accessibility in extreme cases, like a child from someplace far away who can't visit the museum, but smaller issues matter too, like the fact that the storeroom is closed to everyone, which also excludes the broader community. This cycle of small actions helped build stronger ties between curators and the public, creating shared value through interaction with the artworks and collaborative study.



















I’m always looking for ways to bring in more collaborative practices both inside and outside the museum. The traditional model puts educators at a disadvantage, because they only get access to exhibitions after the opening. However, the essay and translation project has built a bridge between curatorial work and artistic education. Within the Education team, the lack of a director has also caused a breakdown in authority, though it’s interesting to note that not everyone is used to this way of working. People often feel the need to have someone in charge. I believe a hybrid model that combines both horizontal and vertical elements works best. 

MUSEUMS ARE TYPICALLY LOCATED IN CITY CENTERS, WHICH CAN CREATE ACCESS BARRIERS FOR CERTAIN AUDIENCES. HOW ARE YOU TACKLING THESE INEQUALITIES IN ACCESS? HAVE YOU TAKEN GEOGRAPHY INTO ACCOUNT IN YOUR ATTEMPTS TO BOOST PARTICIPATION?
The most gentrified neighborhoods in Mexico City, like Roma and Condesa, have less community activity. But there are other areas, like Colonia Guerrero, which I’m researching for its 150th anniversary. This area is unique because it was deeply affected by the 1985 earthquake and saw a rise in self-built housing after the disaster. Many community projects there remind me of Lugar Común and its strong ties to the place. I believe this sense of being rooted is important, because museums often change when directors change, and they reconsider their relationship with the community: some suddenly want to engage with their neighborhoods, then suddenly stop. The people most motivated to participate are often the ones who have the strongest connection to the land and the area where they’re located. This seems crucial to me. Right now, I hold a negative view of museums, because I believe they’re not helping to build a more horizontal, democratic, and participatory society. I think they still carry a colonialist gene in their DNA, which is a real issue. I think what we’re seeing now is what the Argentine author Diego Sztulwark refers to as a "sensitive offensive" (La ofensiva sensible: Neoliberalismo, populismo y el reverso de lo político, 2019). Various institutions, including museums, are appropriating this discourse of participatory creation, but it feels like an effort to hide the fact that they’re not truly committed to society. Instead of promoting real change, they end up repeating the same colonial principles as before.






Installation view: Ruiz's work Tiempo de ganar (A Moment of Victory) at the 2024 FEMSA Biennial; photograph courtesy of the artist.


WHAT DO YOU THINK OF THE ART SCENE IN AND BEYOND MEXICO CITY, PARTICULARLY IN THE CONTEXT OF GENTRIFICATION? DO YOU THINK NOMADIC BIENNIALS LIKE FEMSA CAN ENHANCE THE VISIBILITY AND LOCAL IDENTITY OF ART IN CITIES THAT HAVE TRADITIONALLY BEEN MARGINALIZED?
The artistic scene in Mexico City is very diverse and constantly changing. I find this one of the hardest things to understand. Being part of this scene requires continuous involvement. This is also linked to the gentrification of the city: while there are more buyers and investment in art, North American economic models, which can be very voracious, are also being applied. So it's a double-edged sword.


Other cities in Mexico also have art practices, such as FEMSA, which operates as a nomadic biennial and is relatively new. It started out as a conference and became a traveling biennial eight years ago, with its fourth edition. Each one is held in a different state: first it took place in Monterrey, then in Zacatecas, then in Michoacán, and most recently in Guanajuato. Every edition has a new artistic director who decides the direction of the Biennial, but the focus is always on the local community. In the last edition, I worked for ten months as a guest on a collaborative project in León, with support from FEMSA. However, FEMSA’s ties to Coca-Cola are a source of controversy, because of the apparent contradiction with its participatory model. Still, it was a great opportunity, since the biennial is the largest in the country. Rather than rejecting these opportunities, I believe we can discover more engaging ways to approach this relationship.




Asia Art Archive,
Hong Kong






Ruiz at Asia Art Archive, Hong Kong; photograph courtesy of the artist




While many Latin American artists seek opportunities in North America or Europe, often crossing the Atlantic, Jaime has turned his gaze across the Pacific toward Asia. His work focuses on the shared historical legacies of former Spanish colonies, such as the Philippines, and the contemporary challenges faced by Asian nations within the Global South. 

COULD YOU SHARE YOUR EXPERIENCES DURING YOUR RESIDENCY AT THE ASIA ART ARCHIVE IN HONG KONG? WHAT WAS THE FOCUS OF YOUR RESEARCH?














The residency came about through an invitation from Susanna Chung, the Director of the Education Department at the Asia Art Archive, after we met at Documenta. I have a particular interest in the Philippines because of its historical ties to Mexico, as both were part of New Spain and linked by trade routes like the Manila Galleon. In Mexico, we often look toward North America or Europe, but I was curious to learn more about our connection with Asia. So I studied migration narratives from Vietnam to Hong Kong in the 1970s, as well as Roberto Chávez's archive about the Green Papaya project in the Philippines.









In large cities like Hong Kong, many artistic practices share spaces and resources in the center, which allows them to remain visible in the local scene. But I was more interested in rural initiatives. I discovered one collective near the border with China that runs a café to support itself while working on art projects, and found others spread across small islands, like a bookstore that also engages in independent publishing. In the city, one notable difference compared to Mexico was how new conditions in China are pushing collectives to operate underground. This also happens in Mexico, but not as much. I was especially shocked by the repression I witnessed. For example, one day at Victoria Park, I watched artists being detained. Yet this moment also felt quite powerful to me, as it demonstrated how repression can fuel deep and meaningful artistic creation.



WHAT PROJECTS DID YOU UNDERTAKE DURING THE RESIDENCY? IN YOUR VIEW, CAN LOCAL EXPERIENCES AND KNOWLEDGE BE TRANSFERRED AND UTILIZED IN A GLOBAL CONTEXT?





At the start of my residency, Asia Art Archive supported me in giving a talk about art education practices in Mexico. I talked a bit about the history, from pioneers like José Vasconcelos, who introduced art as a fundamental part of education, to contemporary practitioners shaping the field today. And of course I included my own experiences. Aside from that, we also organized a collaborative diagramming workshop that brought together local art educators and practitioners. We used hands-on activities and group discussions to explore how diagrams can be a tool for building networks, sharing knowledge, and forming meaningful connections.


I believe building communities through art is something universal, and the challenges we face are often quite similar no matter where we are. It’s definitely easier to fall back on patterns inherited from the Western art canon than to question them. But from what I’ve learned, it’s possible to rethink and reshape these structures, even within institutions like museums, which often carry a kind of 'colonial karma'. During my residency, I also felt that the Asia Art Archive plays a key role in connecting and bridging these cultural spheres. The activities and programs they run in Hong Kong really help shift the focus of contemporary art education beyond traditionally dominant, often colonial, narratives.



DO YOU THINK RESIDENCY PROGRAMS INVOLVE A PROCESS OF DETERRITORIALIZATION, SINCE THEY REQUIRE YOU TO NAVIGATE A NEW ENVIRONMENT AND ENGAGE WITH THE LOCAL CULTURE AND PEOPLE?





Yes. In Hong Kong, for example, I came to realize how fortunate we are in Mexico to have freedom of expression. I would not have fully understood this without that comparison. Research-based residencies, like the ones I’ve done at the Asia Art Archive and Documenta, are exciting because they promote transformation through a process of deterritorialization and uprooting. In contrast, production residencies focus on making objects in a studio, and may not always let you engage as deeply with the local environment. 

One of the most valuable gifts from Lugar Común is the sense of belonging it gave me. Since leaving Oaxaca, I’ve joined different groups where I play the role of a guest, whereas at Lugar Común I was the host and worked as a mediator to help other artists build meaningful relationships with the community. Now I find myself on the outside, working with local contacts across various communities. This shift allows me to explore different ways in which connections are being formed.



Selected works of Ruiz; More works



COULD YOU SHARE MORE ABOUT YOUR MURAL AT THE PEAK IN HONG KONG AND YOUR SOLO EXHIBITION JONAH IN MEXICO CITY? HOW DID YOU COME TO THE IDEA OF USING MARINE SPECIES FROM THE MEXICAN PACIFIC, HUNTED AND TRAFFICKED BY CHINESE TRADERS TO HONG KONG, AS A CONCLUSION TO YOUR RESEARCH?





In the colonial history of the Americas, the focus is always on the Atlantic. So when I had the chance to exhibit in Hong Kong, I wanted to work on a project that explored the connections between Asia and Mexico across the Pacific—and I found so much! One discovery that really amazed me was that China’s Qin Shi Huang funded expeditions looking for the fountain of youth. There are stories mixing fact and legend that suggest monks might have reached the Americas even before Columbus. It’s fascinating because it challenges the official narrative of the discovery of the Americas and hints that connections between Asia and the Americas might have existed long before the Europeans arrived.  

The exhibition Jonah grew out of my research on the trafficking of totoaba fish maws, often called "cocaine of the sea" because of their high value and rarity. This species, which is native to Mexico, is smuggled through Hong Kong, a huge international port with very little regulation. That inspired me to create a mural featuring different endangered species used in gourmet soup in Asia, such as shark fins, the golden coin turtle, and the vaquita, which is almost extinct, because it gets caught in the illegal nets used for totoaba fishing. I was really struck by the idea of one species being driven to extinction because of the illegal hunting of another. The exhibition ties together these stories and evidence of the connections between Asia and the Americas, like the Nao de China, along with some “monsters” I created to symbolize these links.















I called the exhibition Jonah because I wanted to reinterpret the biblical story of the prophet. Instead of setting it in the Mediterranean, where there wouldn't be whales or storms of such magnitude, I imagined Jonah being swallowed by a whale in the Pacific, traveling from Mexico to Asia. In this version, I framed Jonah as the first navigator of the Pacific. I wanted to shift the story’s context to highlight a possible connection between Mexico, the Americas, and Asia.


[External links]

Jaime Ruiz Martínez
Museo Tamayo
Asia Art Archive



CELAARTISTIC EXCHANGE BETWEEN CHINA, IBERIA & LATIN AMERICA